Hertfordshire
Web design in Hertfordshire.
Based in Potters Bar and covering the county. In-person for nearby towns, remote for everywhere else. The process works the same either way.
Hertfordshire is a good place to run a small business and a difficult place to be found online. Customers here have money and options, they research before they buy, and they will happily choose a company twenty minutes further away if that company looks more credible on a phone screen.
Trading in Hertfordshire
What actually matters here.
You are judged before anyone calls
Hertfordshire customers tend to shortlist online first and then make contact. By the time your phone rings, the decision is half made. A website that looks like the quality of work you actually do is doing that filtering in your favour.
Serving several towns needs structure
Most Hertfordshire trades cover a radius, not a postcode. That is a real SEO opportunity, but only if it is done with genuinely useful pages for the areas you work in, not fifteen near-identical pages with the town name swapped out. I build the former.
Higher-value work needs proof
For renovations, installations and professional services the ticket price is high enough that people want evidence. Project galleries, real testimonials and clear service detail matter far more than clever design.
Businesses I typically work with in Hertfordshire
- Renovation and construction companies
- Electricians, plumbers, heating and landscaping
- Clinics, dentists and private practitioners
- Consultants and professional services
- Independent retailers and ecommerce businesses
- Restaurants, venues and hospitality
Not on the list? Across a county this size the list is always going to be partial. What matters is what your customers need to see, not which category you fall into.
Also covering
St Albans, Hatfield, Borehamwood, Welwyn Garden City, Hertford, Cheshunt and everywhere between. County-wide means county-wide: there is no travel surcharge and no minimum project size for being further out.
Recent work
Sites already doing this job.
Introductory pricing
What it costs in Hertfordshire.
One Page
Single page · live in 3–5 working days
£140
£200Business
Around 3 pages · live in 5–7 working days
£210
£300Complete
Up to 5 pages · live in 7–10 working days
£315
£450
Care and hosting from £19.99 a month.
Questions from Hertfordshire businesses
No. The price is the price whether you are in Potters Bar or Hertford. Most of the work happens over email and WhatsApp anyway, so travel rarely comes into it.
It can, but not the way most people do it. Fifteen near-identical pages with the town name swapped out get filtered by Google and read badly to an actual customer. I would build genuinely useful pages for the three or four areas that matter most to you, and cover the rest naturally in your service pages.
Yes, regularly. Being local is a bonus rather than a requirement, and the process is identical remotely. If you are in Manchester and you like the work, that is completely fine.
Need a website in Hertfordshire?
Tell me which towns you cover and what you want to be found for. I will tell you honestly whether location pages are worth it for your business or a waste of money.
Or email nik@ivanovdigital.com. I usually reply the same day.



