About
You're dealing with the person who builds it.

I am Nik, the designer and developer behind Ivanov Digital. I work with business owners who want their website to reflect the quality of what they do, and to make everyday tasks easier.
My background is in Data Science and Analytics, which I studied to First-Class degree level. Since then, my work has covered business websites, ecommerce, databases, integrations and software platforms.
That combination shapes how I approach a project. I consider how a page looks, what a visitor needs to understand and what happens when they submit a form, buy a product or book a service.
I am based in Potters Bar and work with clients locally and across the UK. Most projects are managed through email, calls and shared previews, with clear opportunities for you to review the design before it goes live.
A useful website starts with understanding the business behind it.
At a glance
- Founded by
- Nik Ivanov
- Based in
- Potters Bar, Hertfordshire
- Working across
- Hertfordshire, North London and the UK
- Background
- BSc Data Science & Analytics, First Class
- Starting price
- £140
- Typical turnaround
- 5–7 working days
How I work
What you can expect from me
Recommend the smaller thing when it fits
The scope should follow what your customers need to do. I will recommend a smaller build when it covers those needs, with room to extend it later.
Explain the reasoning
I will explain why I recommend a layout, feature or approach, so you can make an informed decision rather than approving something you do not understand.
Say what things cost
Your quote sets out the scope, price and any separate costs. If a request changes the agreed work, we discuss it before it changes the invoice.
Stay involved through delivery
I keep track of your feedback, show you the work as it develops and handle the launch. After handover, you can come back to me for support or further development.
Technical background
What I build with.
Front end
- HTML
- CSS
- JavaScript
- React
- Next.js
- Tailwind CSS
Back end & data
- Python
- SQL
- PostgreSQL
- Supabase
- Firebase
- APIs
Platforms
- Shopify
- Stripe
- Netlify
- Google Cloud
- Cloud Run
Around the build
- Authentication
- Responsive design
- Analytics
- SEO
- Automation
The clearest demonstration of the range is Practeese, a full practice-management platform with authentication, scheduling, automated reminders, Stripe payments and subscription billing. The case study explains the workflow and the decisions behind the build.
Want to talk about your business?
If you would like to work together, tell me a little about your business and what you want to improve. I will help you decide where to start.
Or email nik@ivanovdigital.com

