About
You're dealing with the person who builds it.

Most small businesses get pushed towards one of two bad options. Build the site yourself in an evening and hope it looks alright, or pay an agency several thousand pounds for a process designed for companies twenty times your size.
Ivanov Digital exists in the gap between those. I build professional, custom websites at prices a small business can actually justify, and I build them quickly, because there is nobody else in the chain slowing it down.
I have a First-Class degree in Data Science and Analytics, and experience building websites, ecommerce businesses, SaaS products, databases, integrations and automated systems. That is a wider technical range than most people offering websites at this price, and it is the real point of the business.
It means the site I build you today is not a dead end. When you need online bookings, customer accounts, payments or a system that runs part of your business, I can build that too, and you keep the same person who already knows how your company works.
Start with what you need now. Add more as your business grows.
At a glance
- Founded by
- Nik Ivanov
- Based in
- Potters Bar, Hertfordshire
- Working across
- Hertfordshire, North London and the UK
- Background
- BSc Data Science & Analytics, First Class
- Starting price
- £140
- Typical turnaround
- 5–7 working days
How I work
Four things I try not to get wrong.
Recommend the smaller thing when it fits
If a one-page site does the job, I will not try to sell you five. It costs me money in the short term and earns the kind of trust that brings the next three jobs.
No invented numbers
You will not find '300% more enquiries' anywhere on this site, because I do not have that data and neither do most people quoting it at you. The work is the evidence.
Say what things cost
Fixed prices, stated upfront, including the bits that sit outside the package. Nobody enjoys a surprise invoice and it is a terrible way to start a relationship.
Answer the phone
You deal with me. Not an account manager, not a queue. If something breaks on a Saturday, you message the person who can actually fix it.
Technical background
What I build with.
Front end
- HTML
- CSS
- JavaScript
- React
- Next.js
- Tailwind CSS
Back end & data
- Python
- SQL
- PostgreSQL
- Supabase
- Firebase
- APIs
Platforms
- Shopify
- Stripe
- Netlify
- Google Cloud
- Cloud Run
Around the build
- Authentication
- Responsive design
- Analytics
- SEO
- Automation
The clearest demonstration of the range is Practeese, a full practice-management platform with authentication, scheduling, automated reminders, Stripe payments and subscription billing. It is a long way from a five-page website, and it is the same person building both.
Want to talk about your business?
No pitch and no pressure. Tell me what you do and what's not working, and I'll tell you honestly whether I can help and what it would cost.
Or email nik@ivanovdigital.com. I usually reply the same day.

